In the October 26th Q&A, Kellan was asked if there was a new policy allowing links from the About Page to a seller’s standalone website selling the same products as in their Etsy shop. The question was asked because Etsy had recently featured five sellers in a blog post, 5 Etsy Sellers Partnering with Manufacturers, and of those five, four were practicing fee avoidance by linking to their retail website from their About Page.
The seller wanted to know if this was now an accepted practice so that she and other sellers could also enjoy the benefits of an About Page link.
This was Kellan’s reply (emphasis added):
You bring up a good point. The relevant policy is this one regarding fee avoidance and it hasn’t changed:
But I think it should probably be cleaned up and clarified. Doesn’t seem reasonable to ask shops to list a website and expect them not to sell on it.
I’ll get back to you.
In the November 27th Q&A, Eric was presented with the same question which he sidestepped.
Four days prior to the About Page requirement going into effect, many sellers were still unclear on About Page rules, and this question was posted for Administration:
Unbelievably, Administration replied. But again, no clarification or answer to the fee avoidance question:
I’ve noticed that A LOT of about pages have links out to their retail websites and other venues where they are selling the same items.
I know this is against the TOU’s and is considered fee avoidance.
So it would be REALLY NICE if admin would make an announcement about this part of the About Page since sellers will receive warnings for not being in compliance with the TOU’s of this site.
If you read the About Page section, it doesn’t address this specifically.. it just says something like.. the usual TOU’s about off-site links apply or something and then links you to the TOU’s where it says that you cannot link to off-site venues selling the same items…
And from the seller to whom Kellan said I’ll get back with you:
Would you please state definitively whether we can list our stand-alone website on our About page? IMPORTANT: this would be a website where we sell the same items that we are selling in our Etsy shops.
Please see these 2 threads where the issue was previously raised…
…Looks like he never did….