Another op-ed piece on Etsy, Inc. from The New York Times. This one was written by Elizabeth Wayland Barber, who, according to Wikipedia is an author and “expert on textiles, as well as Professor emerita of archaeology and linguistics at Occidental College.” Now, just ask yourself. Why would the very well-educated author of such works as Prehistoric Textiles: The Development of Cloth in the Neolithic and Bronze Ages with Special Reference to the Aegean (1992) and The Dancing Goddesses: Folklore, Archaeology, and the Origins of European Dance (2013)” write an op-ed piece on such a lowly little subject as Etsy?? Rusetsy suggests the answer is cronyism and that somebody, somewhere asked her to write this article. I hold serious doubts this is something Professor Barber felt compelled to write.
You see, when a company is backed by billionaires who daily rub elbows with other billionaires, those billionaires have a lot of power and a lot of reach into the business world. Easy enough to get the company message out through the media. Again and again.
I see this as a desperate move on the part of Etsy, Inc. Etsy can’t convince the public to accept their new definition of handmade, so perhaps a textiles expert/author/archaeology professor can?